The UK's leading manufacturer and supplier of point of sale and retail displays

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Point of Sale Manufacturers

  • How does POS work? | Leading Point of Sale display manufacturers

    Here at Wrights Plastics we’re proud to be one of the country’s leading point of sale display manufacturers. POS display uses products and customer messaging to move the customer to the final stage of the buying process.

    Using a readily available range of off-the-shelf POS display products, retailers can maximise the use of space within the store. They can do this by adding branding, price,  and product info at the most important stages of the buying process.

     

    Shelf space optimisation

    In the world of retail, shelf space comes at a premium. Point of sale stands such as free-standing display units (FSDUs) counter top units (CTUs) and dump bins are ideal for maximising a store’s merchandising potential. POS display stands are ideal for maximising the use of available space on the shop floor. More products means more revenue -  bulk-buys and impulse purchases have the potential to be added to every basket.

     

    PoS Accessories 

    As well as introducing more shelf space, POS and POP displays can be used to draw attention to your current offering – introducing visual merchandising into the mix. Hanging signs, display cubes, posters and window clings can all be used to attract the attention of passers-by and highlight key promotions and products on offer. As highly established Point of Sale display manufacturers, we have a wide range of accessories available. With our retail solutions, you can create the perfect retail display to optimise your sales. 

     

    Choosing POS display solutions to boost sales

    There are a wide choice of POS display products to choose from.A successful store, showroom, salon or other retail environment will have a mix of products that are used either continually, occasionally, or seasonally. 

     

    Free standing display units

    Most Point of Sale display manufacturers will supply all sorts of retail units to equip your shop with. Free standing display units are perfect for catching the customer’s eye and expanding your shelf space. They are ideal for retail hotspots or queuing systems, and for putting large amounts of stock in the customer’s line of sight.

     In a survey conducted by POPAI, 90% of consumers saw a wellbeing display unit displayed in Superdrug compared to the 80% of consumers who saw a one in Boots. 

      

    Dumpbins

    A great way to drive impulse buys or clearance items is by using  dump bins. They support the ‘pile ‘em high, sell ‘em fast’ principle and can be used across the store to boost sales. At Wrights GPX, they are available in a range of sizes, even down to counter top versions.

     

    Signage

    Effective signage is important for any retailer. Not only can it move customers around the store to make the most of your floor space, it also offers the chance to communicate with customers – supporting your VM activity. Done well it is also a way to support brand, too. Poster and sign holders will deliver these important messages in exactly the right place – as part of VM displays, hanging from the ceiling or walls or on counters and checkout areas. 

     

    Point of Sale display manufacturers

    If you are looking for Point of Sale display manufacturers, then head to our website today to find out more about our PoS solutions. Alternatively, you can call 0800 772 3098 to speak to a member of our helpful and friendly team.

    If you have found this blog helpful, you may wish to read our previous blog on Slatwall Panels.

  • E-cigarette growth lights up sales at Wrights GPX

    Liberty Flights DispenserThe continued growth in the ecigarette market has enabled us at Wrights GPX to develop new business opportunities, The latest has seen us manufacture 750 retail display units for one of the UK's fastest growing brands Liberty Flights

    The units are manufactured from high quality Perspex® to create an eye-catching, durable and lightweight retail display unit for use in Liberty Flights' nineteen stores as well as a nationwide network of retailers.

    In January 2012, electronic cigarettes were stocked by just 2% of independent retailers. By 2014, sales of the products in UK supermarkets and major multiples have risen to well over £100m to meet the needs of an estimated two million users. It is estimated the UK market will be worth £340million this year.

    We have worked with a number of brands and retail design agencies to develop effective sales units and believe the 'vaping' market will allow us to develop further business opportunities, helping us secure jobs and investment in our West Bromwich base.

     

     

     

  • Our €250,000 investment is sign of confidence

    Eurolaser LCS 2XL-3200Last week we took possession of our very latest piece of kit. (Check out our Facebook Album for some great photos.) We are the first UK company to own the EuroLaser LCS 2XL-3200 and, at over €250,000, it marks a major investment – a sign of our growing confidence in the market and our brilliant West Brom team. Continue reading

  • Press Release: A Midlands manufacturing success story as West Bromwich firm sets new standard for Marks and Spencer

    A West Bromwich retail display manufacturer has become the first supplier to meet exacting new standards for retailer Marks and Spencer. The achievement has secured a large order for the long established plastics specialists Wrights Plastics and a developing relationship with one of the major retail organisations in the world. Continue reading

  • Take a gondola ride to better sales

    Gondola endGondolas are one of the most-established retail display units but that can often mean their importance to your customers and therefore your sales is overlooked. Effective POS, strong retail displays, correct pricing and products should all come together to help you turn gondolas into profitable space. Continue reading

  • How POS can support consumers wishes

    We’ve all heard about the rise of internet shopping. Whilst traditional shopping saw little growth in December last year, online sales grew at record rates. Jon Copestoke, retail analyst for The Economist, believes “Internet shopping is going to grow elevenfold by just 2017.” But his research also offers some good news for the High Street and POS display products can play an important role. Continue reading

  • How to visual merchandise a jewellery display

    WrightsGPX jewellery display itemWith hundreds of jewellery items and almost as many jewellery display products and display plinths means creating an effective – and cost-effective – display can be achieved by specialist and generalist retailers. Continue reading

  • Our Top 10 retail and point of sale display tips

    modern showcase full of  fashionables necklaces,  in chic boutiqueWe have many years experience in helping retailers make the most of their retail and point of sale display. For new retailers and those needing a refresher, here is our Top 10 retail and point of sale display tips. Continue reading

  • Focus on jewellery display products

    Acrylic jewllery display items One of our most popular product ranges is our collection of jewellery display products. There popularity is no surprise. Firstly jewellery sales have continued to grow, and secondly we have developed such an extensive range of jewellery display items that customers can find exactly what they are looking for. We haven’t even mentioned our outstanding quality and our great prices. Continue reading

  • Point of sale display can add to trade show effectiveness

    Trade show tag cloudWe looked last month at how important exhibitions are for finding new business, and how important point of sale display is to make the most of your exhibition stand. As December is often a time for planning the marketing activity for the following year we thought it was a good idea to return to the subject. Continue reading

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