The UK's leading manufacturer and supplier of point of sale and retail displays
literature holders

A Guide To Displaying Posters And Promotional Literature

Literature holders are a key PoS solution if you are using promotional prints and posters in your store. Whether you are working in a shop, restaurant, hotel or a salon, posters and printed literature is still key to enticing the customer.

By using large, bold, and eye-catching graphics, you can show your customers exactly what your business is all about. At the same time, you can also be informing them of anything that they didn’t already know before stepping into your store. This could be the difference between making a sale and losing one. 

 

Using Literature Holders in your Store

By using literature holders, you can make sure that your posters/menus/price lists/advertisements are in their best position. As well, you can ensure they remain in good condition for every customer to see. Poster holders can be used as part of any display.

Posters are an essential element of any promotional display. Showing your product alone is unlikely to be enough.

With a promotional poster, you can add important brand, promotional and pricing information. Being visually strong and/or with a clever use of words, retail posters can have a huge impact and contribute to the success of any promotion, product launch or seasonal sales activity.

 

The Benefits of Literature Displays for Retail Stores

Poster frames help deliver those impactful posters exactly where they are needed. In windows they can turn passersby into visitors. In store they can support brand, navigate customers and support in store displays.

By placing content in poster snap frames, clip frames, or leaflet holders, you can make sure you are putting your information or advertisement exactly in the eye of the customer. In fact, with retail literature holders, you can guide your customer to exactly where you need them to be. 

 

Choosing the Right Poster Holder for the Job

Poster holders for display are available in a wide range of options to suit every need and budget. The can be used freestanding, wall mounted, or hanging to deliver messaging exactly where it is needed. 

  • For high end displays choose a snap frame poster holder. With their smart frames they add real style to any location, and are now readily available in a range of colours to complement campaigns and interiors. 
  • For the budget conscious, pvc poster holders do an everyday job. Durable and unlikely to crack or break, it lacks the clarity of more costly poster holders but offers excellent value.
  • Acrylic poster holders are more expensive than pvc but offer a greater clarity so posters are seen in all there clarity. They too are durable and ideal for everyday use.

 

Where to Buy Them

Here at Wrights GPX, we are a leading supplier of retail poster holders and other easy to assemble PoS systems and solutions. With this in mind, we’ve got plenty of literature holders to target your customers with. Whether you are looking for a4 snap frames, free standing poster holders, or even outdoor notice holders, we’ve got everything you need. 

If you would like to find out more about our literature holders then head to our website today. Alternatively, you can call 0800 772 3098 to speak to a member of our helpful and friendly team.

If you have found this blog helpful, you may wish to read our previous blog on Acrylic Slatwall Accessories.

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